Blog Post AI can now use your existing Brand Voice and Design Kits while generating blog posts. This helps the generated content match your brand from the start, reducing the need for rewrites or formatting changes after generation.

What’s new

1. Apply Brand Voice to AI blog generation

When you generate a blog post with AI, you can select an existing Brand Voice. Blog Post AI will use your guidelines to:

• Match your preferred tone and writing style
• Maintain consistent messaging
• Reflect your brand personality throughout the content

2. Apply Design Kits to blog posts

You can also select a Design Kit in the Blog Post AI workflow. This helps keep your blog content aligned with your:

• Visual identity
• Content structure preferences
• Brand presentation standards

3. Create brand assets in the same workflow

If you do not have a Brand Voice or Design Kit yet, you can create them directly from the Blog Post AI experience without leaving the page.

How to use this feature

• Go to Sites → Blogs → Create with AI
• Enable Apply Brand Boards
• Select a Brand Voice
• Select a Design Kit
• Generate your blog using Assist Mode or Build Mode
• Review and publish

Note: If Blog Post AI is not enabled in your account, you can enable it from Beta.

Why it matters

• Generate content that matches your brand
• Maintain consistency across AI-generated blogs
• Reduce time spent editing AI output
• Create a cohesive content and design experience
• Scale content production while maintaining brand identity

Notes

• Brand Voice and Design Kit selection is optional during blog generation
• New brand assets can be created directly from the blog creation workflow
• Works across both Assist Mode and Build Mode