Different services can rank differently in local search. This update helps you review local visibility using more than one heatmap.

We updated Local SEO heatmaps in Marketing Audit Reports so you can choose keywords, adjust coverage, and present clearer results when sharing a report.

What’s new

Create up to 3 heatmaps per report

You can now create up to 3 Local SEO heatmaps for the same business, each with its own:

• Keyword
• Grid size
• Search radius

For example, a plumbing business can have separate heatmaps for “emergency plumber,” “water heater repair,” and “drain cleaning”. This gives a clearer view of where visibility is strong or weak across different services.

Set a default heatmap configuration

If you usually use the same grid size and radius, you can now set them as defaults:

• Set your preferred default grid size and radius.
• Leadli will apply these settings when you create future reports.

Remove the default keyword

If you don’t want to use the keyword that’s automatically selected, you can remove it and focus on the keywords that matter most for the business and the services you’re selling.

Share multiple heatmaps with prospects

When you share a Marketing Audit Report on the web, prospects can switch between the heatmaps you created and compare local visibility across keywords. This makes it easier to show opportunities across multiple services in one report.

Why this matters

1. Local visibility depends on the keyword and service.
2. With multiple heatmaps and configurable settings, you can explain what a prospect ranks for, where they rank, and where the opportunities are.

Where to access Leadli Local Marketing Audit

You can use Local Marketing Audit to find new opportunities and to track performance for existing clients.

Prospect and win new clients

1. Go to Agency → Prospecting, search for a business, and add it as a prospect.
2. Generate a Marketing Audit Report to identify Local SEO opportunities, then share it with the prospect to support a more informed sales conversation.

Track Local Maps ranking for existing clients

If you already work with the business:

1. Go to the client’s Sub-account → Reporting → Local Marketing Audit and set up their Marketing Audit.

You can monitor Local SEO performance over time and set reports to generate each month to help show progress and identify new opportunities.

Coming next

We’re working on additional improvements, including:

• Better default keywords without the automatically added “near me”
• The ability to remove a pin and add a new heatmap location
• Competitor heatmaps and deeper local ranking insights

If you have suggestions for Heatmaps or Local Marketing Audit, share them here: https://ideas.leadli.com/prospecting-tool